babygap

this was for a special issue of martha stewart ‘baby’ — sole advertisers

BabyGap was chosen to be the sole advertiser for a special issue
of Martha Stewart’s ‘baby’ magazine. The ‘in which’ copy line was inspired
by the familiar chapter titles in A.A. Milne’s Winnie-the-Pooh. ̌

401_martha_cover_test.jpg
babygap martha ad_garden party_test_scan.jpg
babygap martha ad_spring forward_test_scan.jpg
 
babygap martha ad_first gift_test_scan copy.jpg
babygap martha ad_sitting pretty_test_scan.jpg